Did you know that only 22% of businesses are satisfied with their conversion rates? Do you belong to that 22%, or are you suffering a low conversion rate? A good conversion rate is higher than 10%, while the average conversion rate of most industries is between 2% and 5%. So what should you aim for?
Nearly half of us prefer to go shopping in person, but everything is changed since the WHO announced the COVID-19 Coronavirus as a pandemic on March 11, 2020. During the COVID-19 pandemic, most people were terrified and preferred to stay home. The situation allowed them to do online shopping anywhere, anytime, without ever leaving their
Usability testing is one of the most important parts of making an exceptional experience for your users. There are lots of usability testing methods and each one of them has its unique properties. However, we can put them into two main categories, moderated and unmoderated usability testing. These two are the types of usability testing
You might be thinking “isn’t usability testing the only way to identify usability problems?” I gotta say no. There are other useful methods that can help you uncover usability issues. Identifying and fixing issues concerning website usability will lead to a smooth user experience and, eventually, happy customers. In this article, we’re going to review
As a web developer, a big part of your job is to create a smooth user experience. Understanding customers’ wants and needs and their thinking pattern is what you need for this purpose. Knowing common usability issues will help you throughout the process because you might think your website is perfect, but you’re actually very
Researching is one of the most necessary elements you must consider for building a business. Everybody has multiple ideas and opinions, but how do you know which ideas are the best? Listening to all opinions can be challenging when you only need to choose the best one. That’s because instead of getting vital information, you
If you’re new to this field and haven’t heard it like a thousand times, I shall inform you that usability testing is one of the most important steps of developing a product, and it cannot be skipped. Performing usability testing is a vast topic on its own, but here we’re going to discuss usability testing
Almost all of us have heard of usability testing at least once. We know that no matter what we’re designing, be it a website, software, or an app, to evaluate its usability, we need to conduct usability testing. However, not many people know that there are two kinds of usability testing: formative and summative usability
Consumers love to control their data and see how their data is being used, where it is stored, and who is using their data. Nobody wants their data to be sold to a third party or for it to be stolen. The GDPR is a set of regulations that European regulators have created. Even though
A landing page is one of the crucial elements that can repel your customers or absorb them. Every single detail of your page is important and can impact your visitors and help to convert them into customers. If you are looking for some tips for your landing page, here we will discuss four fascinating landing
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