Today, the pace at which the world is changing is unbelievably fast. In most case scenarios, you cannot implement the methodologies used years ago and still expect success. Many companies bombard people with many marketing campaigns every day, and there is nearly no way to stand out in the crowd. Here is where website tracking …
Safety and privacy have been two of the people’s main concerns since the dawn of time. However, never has the concern been as serious as it is now. But why is that? Well, things have changed in the previous years. The Internet has given us tremendous access to everything. Even more terrifying, online tracking tools …
Shopping cart abandonment is an expected behavior among online shoppers in today’s eCommerce business. The average shopping cart abandonment rate is around 72 percent, significantly reducing store revenues. As a result, many merchants have made reducing cart abandonment rates a top priority and have spent increasing resources to achieve it. Fortunately, pricing methods and website …
Everything About Shopping Cart Abandonment [Ultimate guide] Read More »
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Monitoring your landing page metrics will help you develop a more effective landing page. You can find out what’s working and what’s not by tracking the correct metrics. It’s easy to consider a high number of views or clicks as a sign of success, but what if these are just vanity metrics? Is it possible …
7 Crucial Landing Page Metrics You Need to Track Read More »
One thing is obvious: how marketers connect with clients has changed due to the increasing importance of customer knowledge. You’ve likely had firsthand experience with it. You are no longer limited to communicating with your customers via television and advertising. Your customers can talk with you too. Some marketers find this hard to manage but …
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UX analysis is a must-do in today’s world. User experience is one of the most critical components of customer experience (CX). You need to conduct detailed analytics on your UX to ensure that it is constantly working out optimally. Obviously, you cannot expect to have a fully-functional business that generates tons of revenue without analyzing …
Tracking customer experience has turned into an inevitable part of every business. If a business craves to generate more revenue (which they should!), they must know how people use their product. They have to figure out how people interact with it and how they feel about their experience. To track customer experience, business owners can …
21 Customer Experience Metrics to Keep an Eye on Read More »
There are various principles that, when applied to design, help designers and their work stand out. Understanding the people you’re designing for, for example, is a notion that should never be overlooked. Every excellent UX designer keeps all of these UX design principles in mind throughout the design process, sometimes without even realizing it. I …
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Usability testing methods have helped business owners tremendously in the previous years because of the growing need for tests. We need to test, test, and test constantly. We need to test everything by performing content testing, CRO testing, etc. However, among all the different tests we can conduct, there is one that shines. Usability testing …
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Shopify conversion rate optimization is crucial if you own a Shopify store and want to increase sales. It will help you save time and money and understand where to focus your efforts for the best results. But what are some of the best eCommerce conversion rate optimization strategies to get the most out of your …
How To Increase Conversion Rates in Shopify for 2022 Read More »
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