Conversion Rate Optimization

Conversion Rate Optimization (also known as “CRO“) is the process of implementing strategies to increase the number of users who complete the conversion goal on your website. Here you’ll find good topics about Conversion Rate Optimization.

Are you one of those business owners trying your best to increase your revenue, but the results are not as you expected? Wondering why your leads are not converting? Today, One of the biggest challenges a business may face is having a leaky conversion funnel. Seize this opportunity and learn how to create a funnel

how to create a conversion funnel

The ultimate goal of any business is to become more successful and generate more sales. Besides having a good conversion funnel, creating a mobile application is a great idea for business growth. But the problem is people don’t surf on the App Store or Google Play all the time. So how do they find your

how to build a marketing funnel for your mobile app

Are you spending a lot of money on your marketing funnel but only a few customers complete your sales funnel? It’s sad news, but you’ve got a leaky sales funnel. So how can you realize if you have a leaky funnel? Don’t worry; there is a range of tools, strategies, and tactics that allow you

how to fix your leaky sales funnel

Have you ever done your best to build your new store on Shopify, but the result was not as expected? Maybe, there is a problem with your product offer page or your conversion funnel. The first step you need to take for selling your product through Shopify is creating a good Shopify sales funnel. To

create a Shopify sales funnel

A marketing funnel is a way of visualizing a potential customer’s journey from being an anonymous website visitor to becoming a first-time customer. A B2B marketing funnel, on the other hand, has some small differences from the well-known marketing funnel or B2C. This is because of the fact that in the B2B funnel, we are

B2B marketing funnel

The most important thing in digital marketing is to convert your visitors into customers. As a CRO expert, you maybe ask yourself, “What conversion metrics should I measure to see if my marketing efforts were successful?”  The goal of marketing campaigns is to increase their conversion rate; with the help of conversion metrics, you can

key conversion metrics

Most business owners spend a lot of time developing their websites in order to attract more visitors. Their websites should be performing perfectly; otherwise, not only will they lose their returning users, but also lose the new ones. To improve the performance of your website, you can focus on conversion rate optimization (CRO). In this

micro conversion vs macro conversion

Your conversion rate optimizer may find a leak in your funnel and decide to fix it. This process takes a long time, and it may not work as you expected. It is not easy to recognize what the problem is and what your next step should be. So, as a CRO specialist, you may ask

cro skillls

One of the smart ways to stay up to date with CRO best practices is to follow the experts in this field. These experts work with or own successful companies to create content and digital marketing strategies, drive traffic، and boost conversions.  This article introduces the best conversion rate optimization experts that you can follow

cro-experts

Conversion rate optimization boosts the percentage of visitors to a website that converts into customers, or more generally, visitors that take any desired action on a web page. Sometimes businesses ignore conversion rate optimization and focus on increasing the traffic. However, that’s not always the solution to more revenue, and it can be more expensive. 

why is conversion rate optimization important