Conversion Rate Optimization

Conversion Rate Optimization (also known as “CRO“) is the process of implementing strategies to increase the number of users who complete the conversion goal on your website. Here you’ll find good topics about Conversion Rate Optimization.

51 Important CRO Statistics You Must Know in 2022

Conversion rate optimization, or CRO, should be the focus and goal of any business. Most companies don’t have any problems with the amount of their traffic. However, that’s not the case for their conversion rate. Even if they attract many visitors to their website, there is a high possibility that many of them won’t convert. …

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important cro statistics

How to Create a Conversion Funnel to Skyrocket Your Revenue

Are you one of those business owners trying your best to increase your revenue, but the results are not as you expected? Wondering why your leads are not converting? Today, One of the biggest challenges a business may face is having a leaky conversion funnel. Seize this opportunity and learn how to create a funnel …

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how to create a conversion funnel

How to Build a Converting Marketing Funnel for Your Mobile App

The ultimate goal of any business is to become more successful and generate more sales. Besides having a good conversion funnel, creating a mobile application is a great idea for business growth. But the problem is people don’t surf on the App Store or Google Play all the time. So how do they find your …

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how to build a marketing funnel for your mobile app

4 Effective Ways to Fix Your Leaky Sales Funnel for Good

Are you spending a lot of money on your marketing funnel but only a few customers complete your sales funnel? It’s sad news, but you’ve got a leaky sales funnel. So how can you realize if you have a leaky funnel? Don’t worry; there is a range of tools, strategies, and tactics that allow you …

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how to fix your leaky sales funnel

How to Create a Shopify Sales Funnel That Converts Like Crazy

Have you ever done your best to build your new store on Shopify, but the result was not as expected? Maybe, there is a problem with your product offer page or your conversion funnel. The first step you need to take for selling your product through Shopify is creating a good Shopify sales funnel. To …

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create a Shopify sales funnel

How To Build A Converting B2B Marketing Funnel

A marketing funnel is a way of visualizing a potential customer’s journey from being an anonymous website visitor to becoming a first-time customer. A B2B marketing funnel, on the other hand, has some small differences from the well-known marketing funnel or B2C. This is because of the fact that in the B2B funnel, we are …

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B2B marketing funnel

7 Key Conversion Metrics Any CRO Expert Should Measure

The most important thing in digital marketing is to convert your visitors into customers. As a CRO expert, you maybe ask yourself, “What conversion metrics should I measure to see if my marketing efforts were successful?”  The goal of marketing campaigns is to increase their conversion rate; with the help of conversion metrics, you can …

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key conversion metrics

Micro Conversion vs. Macro Conversion: Definition, Difference, & Examples

Most business owners spend a lot of time developing their websites in order to attract more visitors. Their websites should be performing perfectly; otherwise, not only will they lose their returning users, but also lose the new ones. To improve the performance of your website, you can focus on conversion rate optimization (CRO). In this …

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micro conversion vs macro conversion

5 Necessary Skills to Become a Real Conversion Rate Optimization Expert

Your conversion rate optimizer may find a leak in your funnel and decide to fix it. This process takes a long time, and it may not work as you expected. It is not easy to recognize what the problem is and what your next step should be. So, as a CRO specialist, you may ask …

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What Can Help CRO Experts Analyze Their CRO Best Practices?

One of the smart ways to stay up to date with CRO best practices is to follow the experts in this field. These experts work with or own successful companies to create content and digital marketing strategies, drive traffic، and boost conversions.  This article introduces the best conversion rate optimization experts that you can follow …

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