We know that website visitor tracking is the most efficient marketing technique in today’s marketing world. Session replay tools are necessary components of making your company visible on the internet. It enables you to see how real users are interacting with your website and lets you set a clear goal for the analysis. Moreover, it …
The Best Session Replay Software and Tools for 2022 [Reviews & Comparison] Read More »
Ever heard of eCommerce conversion rate optimization? Let’s face it: a lot goes into starting and growing an eCommerce company. You must first pick what you are going to sell. You might suppose that after you’ve decided how to acquire your items, set up your shop, and begin bringing people to your site via paid …
eCommerce Conversion Rate Optimization: Best Practices in 2022 Read More »
We live in a world where information is abundant. It can be challenging to listen through all the noise to get essential information on a particular market or audience. That’s where market research strategies come in as a means for brands and researchers to gather data from target markets and their audiences. Therefore, they can …
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An excellent digital customer experience guarantees that your consumers feel valued and understood throughout their customer journey, regardless of which platform or channel they use. Each client interaction with your brand should be simple, quick, and painless. Therefore, Both physical and digital consumer interactions require a customer-centric strategy. In 2021, digital transformation progressed a lot, …
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There is content all over the place. It is often the initial point of contact for your consumers with your product. Organic followers are gained by creating high-quality content. As a result, your content must resonate with them. Content testing ensures that your content is comprehended and well-perceived by your audience. Testing is an essential …
How to Do Better Content Testing In Less Time [Methods & Tools] Read More »
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Goals are vital in defining and measuring success. Even if the road changes, once a plan is set, the destination is apparent. Outlines help you tie your mission to your strategy, roadmaps, projects, and tactics by assigning a target and a time frame to the single metric you care about the most. This technique will …
You might have heard of UX strategy, but do you know what it exactly means? The design of a user experience (UX) includes the development of a digital product. The plan to do so is provided by UX strategy. A user experience strategy is a comprehensive plan for aligning a company’s brand identity with the …
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The deeper we dive into the digital world, the more clearly we understand that the rules of society apply here as well. We feel the need to redefine them to fit through the context of the digital world. To illustrate, think of a customer who comes to your shop, picks up some items, puts them …
Why is shopping cart abandonment a problem for retailers? Read More »
We see the design process often as an art form, with intuition being the preferred method. Unfortunately, designers are unable to read the thoughts of their customers. As a result, using intuition may result in a design that is out of sync with the user’s requirements. Here is where data driven design comes in handy. …
The Ultimate Guide to Data Driven Design in 2022 Read More »
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When an online buyer adds products to their cart but departs before completing the transaction, we call it shopping cart abandonment (or basket abandonment). The average cart abandonment rate across all industries is around 75%. This indicates that three out of every four visitors to your eCommerce site will never become customers. But, some shopping …
Top 8 shopping cart abandonment solutions for 2022 Read More »
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