Azadeh

What is the difference between “customer service” and “customer experience”? This is one of the common questions asked in marketing interviews. These two terms are often used interchangeably. However, there are some fundamental differences between the two concepts. In this article, we’re going to dwell on the importance of customer service vs. customer experience to …

Customer Service vs. Customer Experience: Fundamental Differences  Read More »

In recent years, customer experience has become one of the most important factors impacting business growth and increasing revenue. In order to have a successful business, it’s important to focus on customers and make sure they have a positive experience. That’s because providing a superior customer experience makes them return and recommend your business to …

24 Important Customer Experience Statistics No One Will Tell You Read More »

In a world where businesses are competing for customers, if you want to beat your competitors in business; it’s important to try your best to improve customer experience. A study by Forrester Research found that 89% of companies believe customer experience is a differentiator in their industry. By improving customer experience, businesses can drive sales, …

7 Proven Ways to Improve Customer Experience Read More »

Many companies compete to create a great customer experience, and this has become one of the hardest goals in today’s competitive digital world. In 2021, 68.8% of organizations in Canada alleged that improving CX is a key success factor impacting customer loyalty. If customers are unhappy with their experience, they are likely to take their …

5 Ingenious Customer Experience Examples  Read More »

What do your customers really want? Do you think all business owners can answer this question? Regardless of the size of your business, you need to compete mostly on the customer experience and create a great customer experience map to stand out among your competitors, but this is just one part of the story. You …

Customer Experience Map: What Is It and How to Create One Perfectly Read More »

In 2016, ACSI interviewed 4,786 customers to evaluate the largest fast food restaurants based on their recent experiences. According to ACSI’s restaurant report, McDonald’s faced a big problem because of its poor customer service. The ACSI’s report demonstrated that McDonald’s ranked in last place with a customer satisfaction score of 69 out of 100. This …

Customer Experience Program: How to Get Started and Best Practices Read More »