“Behavior Analytics” is a method for collecting and analyzing user data to understand how visitors behave on your website and interact with different sections. Here you’ll find all you need to know about the latest methods of “Behavior Analytics“.
User behavior analytics helps you gather insights into what’s going on on your website. Without user behavior analytics, you’re going to miss out on great opportunities to increase sales, reduce churn rate, and identify cybersecurity threats. Behavior analytics help you capture visitors’ and your own employees’ actions on your website. Only Measuring your time on …
What Is User Behavior Analytics (UBA/UEBA)? [How It Works] Read More »
In today’s competitive marketing era, it’s essential to maintain a complete and valuable knowledge base about your customers. The marketing term for this database is consumer insights. The primary purpose of consumer insight is that it will help you understand your customers deeply. Therefore, you will be able to make your products according to them …
What Are Consumer Insights and Why Are They Important? Read More »
Your business is more about your customers than about you! What’s a singer without her fans? Nothing! Customers are the ones that are going to put money in your pocket, and if you want that money, there are things you have to do. One of the things that can help you improve conversion rate and …
You might say to yourself, “Yes, we have heard its name so many times, but what do you mean by behavioral analytics?”Well, the world of business has changed drastically. The enhancements of technology have made so many things possible. Additionally, they have closed the gates on the older methodologies that worked out nearly fine.Previously, marketing …
What Is Behavioral Analytics: All You Need to Know Read More »
Customer journey analytics enables marketing, sales, and customer service teams to connect every touchpoint a user has with a brand. These touchpoints can be across numerous channels and campaigns before making a purchase and beyond. Companies try to make the touchpoints different from others in today’s market by providing excellent customer service. They must explore …
Customer Journey Analytics: A Simple but Complete Guide Read More »
You must have heard of consumer psychology so many times. However, have you ever wondered what it means exactly and how you can use it? Psychology is everywhere. We see how it affects all aspects of our lives. Psychology can reveal the reasons behind everything we do. So, how does psychology analyze our purchases? Why …
The Ultimate Guide to Consumer Psychology [Examples & Tips] Read More »
Wondering how to detect UX problems you are facing? Wondering why most viewers do not convert to leads? Online behavioral tracking uses new technologies, such as session replay, to help you find out everything! Old marketing strategies are either hit or miss. You could be doing everything correctly and still fail to convert or even …
Let’s have a look at our daily decisions. What should I eat today? What should I wear for work? Which perfume should I use? And so on. If we look closer at these questions we understand that we don’t think much about making many of our daily decisions. This is exactly true in the shopping …
Shopper Habits: How to Identify and Use them for the Best Read More »
Have you ever asked yourself why all of your efforts aren’t paying off as they should? Efforts to make the most out of your leads and their conversions process. Maybe it’s time to redirect your attention to the right customers by knowing them better or as it is known customer profiling. If the leads that …
How often have you been asked to taste a bite of chocolate or have a perfume sample while crossing a busy street? Did the sellers try to start a conversation with you, and minutes later, you were buying things you didn’t need? Yes, all of these miraculous events are part of the Foot In The …
What is Foot In The Door Technique + How to Leverage Read More »
