“Behavioral Analytics” is an E-commerce term that reveals new insights into the behavior of consumers on eCommerce platforms, websites, and mobile apps. Here you’ll find the main topics of “Behavioral Analytics“.
Did you ever have this feeling that you are important or somebody cares about you? If yes, you know how wonderful that is. This is exactly the reason why you should seriously consider tracking post purchase behavior of your customers. This process will give them the feeling of being important and make them loyal to …
Mouse heatmap is a powerful user behavior analytics tool for tracking visitors’ mouse movements and clicks on a website. The data collected from mouse and click heatmaps allow marketers and websites’ admins to improve their websites for a higher conversion rate. This article will explain the definition of a mouse heatmap and why it’s essential. …
How to Create a Free Mouse Heatmap for Your Website Read More »
With more than 1.7 billion available websites it is getting increasingly difficult to compete in today’s digital world. That implies your competitors are virtually certain to have a website that functions similarly to yours. So, how can you ensure that your website is competitive? How can you understand that your internet marketing operations are yielding …
6 Reasons Why You Should Track Website Activity Logging Read More »
If you are looking for a way to understand user behavior effectively, website click tracking is the answer. The clicking activity on your website can tell you a lot about your visitors. Tracking clicks on your website helps you figure out what visitors do on your website and what they are interested in or not. …
Using heat map software is one of the most powerful ways to boost conversions. These days, many marketers get help from tools to track and analyze user behavior on their websites. These tools have considerably facilitated understanding website visitors’ behavior and interactions. Without them, marketers would face a lot of problems when designing strategies to …
Want to know more about scroll maps? You’ll find everything you need to know in this blog post. Heatmaps are one of the most powerful user behavior tracking tools. Many marketers use them to monitor user interactions and micro-conversions on their websites. Then, they analyze heatmaps to improve their marketing strategies. There are different types …
Are you looking for WordPress heatmap tools to understand how people interact with your website? Great! The only problem is that there are tons of tools and plugins for creating website heatmaps. You might be confused about which one to choose to achieve better results. In this blog post, I’ll introduce some of the best …
Are you wondering what behavioral targeting is? Imagine that you are thinking of going vegan for a while; you do some research, watch some videos on YouTube, then suddenly you see vegan product ads everywhere after a few days. Why is this happening? That’s what we call behavioral targeting. Companies collect data from your online …
What Is Behavioral Targeting and Why Does It Matter? Read More »
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