Cyrus Nambakhsh, Author at WatchThemLive

10 Digital Shopping Cart Abandonment Effects You Need To Know

Ecommerce, Marketing / By Cyrus Nambakhsh / October 14, 2021

Digital shopping cart abandonment effects have been a severe problem for any online store, from well-known to recently launched eCommerce websites. There are various reasons for people abandoning transactions early, from psychological to financial, that you can find out in our shopping cart abandonment guide. However, this is a challenge for retailers. A substantial drop …

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The Only Usability Testing Infographic You Must Keep

UX Design And Analysis, Usability Testing / By Cyrus Nambakhsh / October 13, 2021

In this usability testing infographic, you’ll find out all you need to know about this testing method. Here’s what you will learn: What is usability testing? Why is usability testing important? The pros and cons of usability testing Steps of the usability testing process Types of usability testing Usability testing helps you evaluate how user-friendly …

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The Ultimate Guide to Customer Journey Management in 2022

Customer Experience / By Cyrus Nambakhsh / October 12, 2021

Customer journey management is a tried-and-true method for giving your consumers the seamless experiences they expect. Customers nowadays want their interactions with your company to be similar to customer experience leaders like Google, Amazon, and Netflix. Anything less is likely to cause discontent and churn. Your company should be able to foresee client needs and …

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The Ultimate Guide to Consumer Psychology [Examples & Tips]

Analytics, Behavioral Analytics / By Cyrus Nambakhsh / October 8, 2021

You must have heard of consumer psychology so many times. However, have you ever wondered what it means exactly and how you can use it? Psychology is everywhere. We see how it affects all aspects of our lives. Psychology can reveal the reasons behind everything we do. So, how does psychology analyze our purchases? Why …

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Behavioral Tracking: A Comprehensive Guide in 2023

Analytics, Behavioral Analytics / By Cyrus Nambakhsh / October 7, 2021

Wondering how to detect UX problems you are facing? Wondering why most viewers do not convert to leads? Online behavioral tracking uses new technologies, such as session replay, to help you find out everything! Old marketing strategies are either hit or miss. You could be doing everything correctly and still fail to convert or even …

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Conversion Rate Optimization Checklist for 2022

Conversion Rate, Conversion Rate Optimization / By Cyrus Nambakhsh / October 7, 2021

Every company wants to convert visitors into leads and ultimately, sales, and that’s what conversion rate optimization is all about. You may want to attract new attendants to sign up for a newsletter (micro conversion), or you may like to focus on converting more visitors into buyers (macro conversion.) So, understanding how effectively visitors are …

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5 Preparations You Should Make Before Using CRO Testing

Conversion Rate, Conversion Rate Optimization / By Cyrus Nambakhsh / October 6, 2021

You’re so lucky if your company has an experimental culture that believes in change. With each experiment, your optimization efforts allow you to explore new boundaries, which can help you nail your conversion rate optimization game. However, you need some preparation before every change, and CRO testing is no exception. CRO cannot be defined in …

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What Is Customer Marketing? Top Strategies in 2022

Customer Experience / By Cyrus Nambakhsh / October 4, 2021

Clients that fully engage with your business spend more and stay longer; this can’t be ignored at all. As a result, customer marketing will become increasingly crucial in how B2B organizations conduct business in the future. Customer marketing is any marketing activity targeted at existing customers to increase customer retention, loyalty, advocacy, growth, and community …

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Top 10 Conversion Rate Optimization Trends to Watch in 2022

Conversion Rate, Conversion Rate Optimization / By Cyrus Nambakhsh / October 3, 2021

We are moving toward 2022 and hopefully, the end of the pandemic. Since then, a lot has changed. For example, the way we work and shop has shifted to home offices and picking our groceries online. Indeed, they may never become what they used to be. Digital marketing has changed a lot too, but some …

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What Is Customer Attrition & How To Avoid It in 2022

Customer Experience / By Cyrus Nambakhsh / October 2, 2021

Customer attrition is an important damaging thing that can happen to a SaaS company’s health. Although some attrition is unavoidable, reducing it will surely make the difference between a growing business and a dying one. In the opposite of attrition, we have customer retention. Strong customer retention necessitates understanding how and why many customers are …

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Cyrus Nambakhsh