Analyzing customer behavior and what affects it is an important step in optimizing your conversions. Google Analytics allows you to measure goal conversions and create conversion funnels in order to understand the number of clicks an element gets, the number of downloads of your PDF, the number of purchases of a product, etc. With a …
How to Set Up Conversion Funnels in Google Analytics: A Simple Guide Read More »
One of the most crucial elements of a marketing campaign is conversion rate optimization. It ranks right up there with search engine optimization, which shows its importance. These two factors have a significant impact on a business’s long profitability and survival in the market. Here in this article, we will go through some basic definitions …
The 6 Key Benefits of Conversion Rate Optimization for Your Business Read More »
There are multiple factors for a startup business to flourish and prospect in its market. Product quality, experienced employees, and the fact that you want to be helpful to customers are all important factors for a newborn business. However, none of these elements have the power and impact of an honest and totally optimized relationship …
How to Build and Optimize Your Sales Funnel to Boost Your Startup Read More »
Conversion rate optimization, or CRO, should be the focus and goal of any business. Most companies don’t have any problems with the amount of their traffic. However, that’s not the case for their conversion rate. Even if they attract many visitors to their website, there is a high possibility that many of them won’t convert. …
51 Important CRO Statistics You Must Know in 2022 Read More »
Marketing happens in different stages. It starts with the awareness phase, ends in the purchase phase, and the goal during all the steps is to keep the existing customers happy and satisfied during all the steps. When it comes to the conversion funnel, the purpose is to take the leads from the top of the …
One of the main concerns for e-commerce businesses is their conversion rate and how to increase it. This may be a vast category, and to be honest, yes, it is. There are hundreds and thousands of websites and platforms that claim to help you boost conversions. However, how can you be sure their methods are …
5 Practical Ways To Drastically Boost Conversions Read More »
For newly established businesses or even the bigger ones, one of the things that must be considered is the customer journey. As a business owner, you need to know what route your customers take on their way to convert and what obstacles are on their way. In the marketing world, this is called a conversion …
Click Funnels vs. Sales Funnels: What’s the Difference? Read More »
To make sure people can easily navigate your mobile application hassle-free, you need to conduct usability testing. Your mobile app should be easily accessible to users; if not, your business is going to lose lots of transactions and revenue. In this article, we will explain what mobile usability testing is, when and how to conduct …
A Complete Guide to Mobile Usability Testing: Best Tips and Tools Read More »
User experience, or UX, covers many aspects of a business, from SEO to customer service. When you run an online store, you need to track what users are doing on your website to design a better conversion funnel; on top of that, you won’t rely on guesswork. A good user experience leads users through every …
How Can a Good UX Design Improve Your Conversion Funnel? Read More »
A marketing funnel is a way of visualizing a potential customer’s journey from being an anonymous website visitor to becoming a first-time customer. A B2B marketing funnel, on the other hand, has some small differences from the well-known marketing funnel or B2C. This is because of the fact that in the B2B funnel, we are …
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