Building a product roadmap helps you stay on track through the path to product success. Developing a product takes a lot of time, and you might need to go beyond the initial idea and come up with new ones along the way. As you develop your product, a roadmap enables you to ensure all the …
Product Roadmap: The Best Guide You Need in 2023 Read More »
You have built a sales funnel, you’re attracting traffic and leads, and helping them convert and become customers. However, you don’t know if your funnel conversion rate is good enough. Not enough customers going down your funnel? Maybe there’s something wrong, and you need to optimize your funnel! It goes without saying that you should …
Despite being relatively new, tools that help us record website visitors have become necessary for almost every marketer. Website visitor recording solutions have also given UX designers comprehensive and accurate insights into improving their key website UX metrics. Like website visitor tracking tools, they can point out every interaction visitors have with a website and …
13 Best Tools to Record Website Visitors in 2023: [MUST-HAVE list] Read More »
Tracking mobile analytics is the best way to find out how to optimize your app. As it gives you an in-depth understanding of users’ behavior, you can discover valuable clues about what improvements you need to make. Today, businesses are paying more attention to mobile analytics to elevate their strategies. Analytics for apps gives them …
Mobile Analytics: All Information You Need + 5 Best Tools Read More »
Entering the world of social media is so frightening. How can you compete with all other Instagram accounts with thousands of followers? How to increase Instagram followers rapidly with different marketing plans? And how much money should you pay for that purpose? It’s one of the most challenging moments for every business that has just …
From Zero to Hero: How to Increase Instagram Followers Rapidly in 2023 Read More »
Customer psychographic segmentation is a new approach in marketing. It starts by answering the question, ‘why each customer group buys the goods and services you offer?’ In conventional methods, marketing gurus define customer personas based on demographic data. They determine the most valuable customers’ age, gender, location, marital status, and profession. Interestingly, in digital marketing, …
Psychographic Segmentation: The Ultimate Guide in 2023 + Best 3 Examples Read More »
B2B SaaS marketing is a highly competitive arena where many companies struggle to stand out. With all those products and ads, you can easily get overlooked in the increasing competition. Therefore, marketers need to constantly come up with new ways to catch the attention of today’s picky customers. The rise of technology has made digital …
B2B SaaS Marketing: 9 Best Plans to Save Your Business in 2023! Read More »
When you start a business, you should pay attention to different variables. One of them is the user experience which we also know by UX. Your UX design can make or break your business. So it’s important to take some measurements. That’s why quantitative vs. qualitative testing is a delicate subject! Quantitative and qualitative testing …
Quantitative Vs. Qualitative Testing: The Best Guide in 2023 Read More »
Today, many businesses are using third-party tools to save time and increase efficiency. One of these tools is a website heatmap. A heatmap tool can help you collect data more effectively and make more informed decisions. However, not all businesses can afford to pay for these tools, or they may just want to test them …
15 Free Website Heatmap Tools to Track User Activity in 2023 Read More »
Conversion optimization is the process of making more revenue from existing users. As the definition suggests, it’s not about making any new customers. However, driving new customers can be a result of the process. The main goal of conversion optimization is to solve the problem of potential users not turning into loyal customers. The very …
What Are the 5 Steps of Conversion Optimization: The Best Guide in 2023 Read More »
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