“Conversion Rate”(also known as “CVR”) is the number of website visitors that complete a desired action (a conversion) out of the total number of users. Here you’ll find all you need to know about website conversion rate.
One of the most important metrics you should track and calculate for the success of your online store is your website’s conversion. Your website conversion rate depends on your goals and the type of business you’re running. So the conversion rate for one website might not be the same as for another one. Keep reading …
What Is Website Conversion and How to Increase It Read More »
Shopify conversion rate optimization is crucial if you own a Shopify store and want to increase sales. It will help you save time and money and understand where to focus your efforts for the best results. But what are some of the best eCommerce conversion rate optimization strategies to get the most out of your …
How To Increase Conversion Rates in Shopify for 2022 Read More »
Ever heard of eCommerce conversion rate optimization? Let’s face it: a lot goes into starting and growing an eCommerce company. You must first pick what you are going to sell. You might suppose that after you’ve decided how to acquire your items, set up your shop, and begin bringing people to your site via paid …
eCommerce Conversion Rate Optimization: Best Practices in 2022 Read More »
Every company wants to convert visitors into leads and ultimately, sales, and that’s what conversion rate optimization is all about. You may want to attract new attendants to sign up for a newsletter (micro conversion), or you may like to focus on converting more visitors into buyers (macro conversion.) So, understanding how effectively visitors are …
You’re so lucky if your company has an experimental culture that believes in change. With each experiment, your optimization efforts allow you to explore new boundaries, which can help you nail your conversion rate optimization game. However, you need some preparation before every change, and CRO testing is no exception. CRO cannot be defined in …
5 Preparations You Should Make Before Using CRO Testing Read More »
We are moving toward 2022 and hopefully, the end of the pandemic. Since then, a lot has changed. For example, the way we work and shop has shifted to home offices and picking our groceries online. Indeed, they may never become what they used to be. Digital marketing has changed a lot too, but some …
Top 10 Conversion Rate Optimization Trends to Watch in 2022 Read More »
Perceived value is an important concept, both in eCommerce and brick-and-mortar stores. It’s not an exaggeration to say customers purchase your products because of your product’s perceived value. Understanding how perceived value works and improving it brings what almost any business wants: revenue! So, you should always consider products’ perceived value in your online shop’s …
The Importance of Perceived Value in Converting Customers Read More »
Imagine you’ve invested a lot in your SEO to get more organic visitors to your website. Everything is going well; your traffic increases as visitors visit your website. But they leave without taking any meaningful action. Something is not working well here, right? This is where conversion rate optimization marketing shines. You need to apply …
Wondering what’s compliance gaining in marketing? Remember those times when you received emails from retail stores that tried to convince you to buy? They created a sense of urgency by saying things like, “Hurry! Only two days left for our summer offer” or “Act now and save 20% on any of our products!” Well, that’s …
Compliance Gaining: 11 Secrets to Boost Your CRO Dramatically Read More »
With the stiff competition and Google’s ever-changing algorithm, PPC optimization (pay-per-click optimization) is a must. If you want to stay on top of your competition, you need to follow the latest PPC strategies. Otherwise, you might fail to generate new leads. Many businesses create paid ads to attract new customers. However, without optimizing their ads, …
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