Behavioral Analytics

Behavioral Analytics” is an E-commerce term that reveals new insights into the behavior of consumers on eCommerce platforms, websites, and mobile apps. Here you’ll find the main topics of “Behavioral Analytics“.

What is Data Tracking? Plans, Software & Benefits

When you want to go public with your product, you need to have a plan for gathering information about your product. Every possible data must be collected to be used in the future. The data can be used for releasing further upgrades, adding new features, or even a more significant decision. Therefore, data tracking can …

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data tracking

What Are Consumer Insights and Why Are They Important?

In today’s competitive marketing era, it’s essential to maintain a complete and valuable knowledge base about your customers. The marketing term for this database is consumer insights. The primary purpose of consumer insight is that it will help you understand your customers deeply. Therefore, you will be able to make your products according to them …

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what are consumer insights

What Is Behavioral Analytics: All You Need to Know

You might say to yourself, “Yes, we have heard its name so many times, but what do you mean by behavioral analytics?”Well, the world of business has changed drastically. The enhancements of technology have made so many things possible. Additionally, they have closed the gates on the older methodologies that worked out nearly fine.Previously, marketing …

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What-Is-Behavioral-Analytics-All-You-Need-to-Know

Website Tracking: The Only Guide You Need

Today, the pace at which the world is changing is unbelievably fast. In most case scenarios, you cannot implement the methodologies used years ago and still expect success. Many companies bombard people with many marketing campaigns every day, and there is nearly no way to stand out in the crowd. Here is where website tracking …

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Website tracking: the only guide you need

The Best Session Replay Software and Tools for 2022 [Reviews & Comparison]

We know that website visitor tracking is the most efficient marketing technique in today’s marketing world. Session replay tools are necessary components of making your company visible on the internet. It enables you to see how real users are interacting with your website and lets you set a clear goal for the analysis.  Moreover, it …

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The Best Session Replay Software for 2022

The Ultimate Guide to Consumer Psychology [Examples & Tips]

You must have heard of consumer psychology so many times. However, have you ever wondered what it means exactly and how you can use it? Psychology is everywhere. We see how it affects all aspects of our lives. Psychology can reveal the reasons behind everything we do. So, how does psychology analyze our purchases? Why …

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consumer psychology

Behavioral Tracking: A Comprehensive Guide in 2023

Wondering how to detect UX problems you are facing? Wondering why most viewers do not convert to leads? Online behavioral tracking uses new technologies, such as session replay, to help you find out everything! Old marketing strategies are either hit or miss. You could be doing everything correctly and still fail to convert or even …

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Behavioral Tracking

What Is Exit Rate and How to Reduce It to Maximize Revenue?

There are many website analysis metrics, and most marketers focus on landing page metrics such as the bounce rate. But what about the exit rate? Does it have any benefits for our website to be studied more precisely? Can we find out any information about our customers’ behavior from it? These questions must be answered …

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What Is Exit Rate and How to Reduce it to Maximize Revenue