Analytics

Website Analytics” (also known as “Web Analytics“) is not just a process for measuring site traffic but can be used as a tool for business and market research to improve website effectiveness. Here you’ll find the most important topics about Web Analytics gathered by the WatchThemLive team.

The Ultimate Guide to Consumer Psychology [Examples & Tips]

You must have heard of consumer psychology so many times. However, have you ever wondered what it means exactly and how you can use it? Psychology is everywhere. We see how it affects all aspects of our lives. Psychology can reveal the reasons behind everything we do. So, how does psychology analyze our purchases? Why …

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consumer psychology

Behavioral Tracking: A Comprehensive Guide in 2023

Wondering how to detect UX problems you are facing? Wondering why most viewers do not convert to leads? Online behavioral tracking uses new technologies, such as session replay, to help you find out everything! Old marketing strategies are either hit or miss. You could be doing everything correctly and still fail to convert or even …

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Behavioral Tracking

What Is Exit Rate and How to Reduce It to Maximize Revenue?

There are many website analysis metrics, and most marketers focus on landing page metrics such as the bounce rate. But what about the exit rate? Does it have any benefits for our website to be studied more precisely? Can we find out any information about our customers’ behavior from it? These questions must be answered …

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What Is Exit Rate and How to Reduce it to Maximize Revenue

Funnel Metrics: What Is Their Importance in Marketing?

Tracking sales funnel metrics is essential as it enables you to identify the leaks in your funnel. Therefore, you’ll be able to optimize your sales funnel more effectively and improve your marketing strategies to boost conversions. First, however, you need to know which marketing funnel metrics to focus on for the best results. This blog …

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what are funnel metrics and why are they important in marketing

Funnel Analysis: The Complete Guide

Funnel analysis helps businesses find overlooked opportunities to increase conversions. It enables them to identify the drop-off points on their websites and find out how to make the most out of their traffic.  Analyzing and optimizing the marketing funnel will help you understand the effectiveness of your marketing campaigns and customer acquisition and retention strategies.    …

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funnel analysis: the complete guide

How to Create a Free Mouse Heatmap for Your Website

Mouse heatmap is a powerful user behavior analytics tool for tracking visitors’ mouse movements and clicks on a website. The data collected from mouse and click heatmaps allow marketers and websites’ admins to improve their websites for a higher conversion rate. This article will explain the definition of a mouse heatmap and why it’s essential. …

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Mouse heatmap