Marketing refers to all the activities a business does to draw potential customers’ interest in their products or services. The goal is to attract ideal customers and then acquire and retain them by fulfilling their needs.
The last two years feel like a fever dream, and the economic impact of the COVID-19 pandemic on business sales is not deniable. The Aviation industry is a good example. When travel demand reduced, airlines lost $201 Billion due to COVID-19 in 2020-22. Besides, B2B marketing is constantly changing, especially since the pandemic, not only …
The B2B marketing landscape is dynamically evolving, which means what may work today may not drive effective results tomorrow. 74% of the B2B marketers set marketing goals, but only 3% achieve them. Yes, these stats prove that if you want to stay ahead in the B2B marketing game, you need to keep on top of …
Top 11 B2B Marketing Strategies You Need to Know in 2022 Read More »
It is a well-known fact that content is a driving power for any business. Business owners hire professional website developers to create a website. The next step is to hire content creators and marketers. The role of the content creators and marketers is to create an actionable content marketing strategy. Content marketing strategys aim to …
If customers leave e-commerce stores without making a purchase, they will go bankrupt because of a high bounce rate. The primary purpose of an e-commerce store is to sell items online. A low e-commerce bounce rate may have nothing to do with your appealing website, brand name, etc. The question is that why are people …
What Is A Good Bounce Rate For E-commerce In 2022? Read More »
Researching is one of the most necessary elements you must consider for building a business. Everybody has multiple ideas and opinions, but how do you know which ideas are the best? Listening to all opinions can be challenging when you only need to choose the best one. That’s because instead of getting vital information, you …
Time never stops. It is a precious resource that is scarce and has no substitute. This is why we often find ourselves trying to save time while performing our daily activities. One such recently-brought technology with which you can save time is speech-to-text technology. As per a research, 79% of the respondents selected ‘time-saving’ as …
How to Add Speech to Text: Automatic Speech Recognition Read More »
AI as a service (AIaaS) has been continuously automating business operations and constantly improving the customer experience, product quality, and employee efficiency. Moreover, with its fast pace of growth in the market, many new AI applications are coming to the market that organizations are looking forward to using. AIaaS allows companies to leverage Artificial intelligence …
Top Simple Ways to Benefit From AI As a Service Without Sophisticated Tech Skills Read More »
You want to grow your business; that’s why you’re here, right? There are growth hacking tools for different purposes such as tracking visitors, automating your workflow, driving more traffic, content creation, and basically everything you need. Without using these growth hacking tools, you can’t do a perfect job, and you have to spend a lot …
Top 32 Growth Hacking Tools for Businesses on a Budget Read More »
Research is without a doubt one of the most important steps you need to take before you start something big, something you will put your time, energy, and resources into. By doing market research for your startup, you take each step in the launching, promoting, managing, and any other phase of your business based on …
Market Research for Startups: A Beginner’s Guide Read More »
If you are a marketer or want to become one, you should know that researching is the most important part of your job. It’s surprising, but many people tend to skip the market research process. Without researching and gathering data, you won’t be able to beat the competition and make a profit. So start your …
Market Research Process: A Start-to-Finish Guide Read More »
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