Many businesses use Google Analytics to better understand their customers. However, due to fierce competition, they will need more comprehensive data and deep insights to make informed decisions to stand out in the market. That’s why website visitor tracking tools have been on the rise in the last decade. More and more businesses are using …
WatchThemLive vs. FullStory: An In-Depth Comparison Read More »
Having a beautiful design is not exactly all you need for your website’s success. It’s just one of the many factors that will get you leads and long-term customers. In fact, a modern and pretty design can be in the last place on the list. There are a lot of other factors you should consider …
4 Key Usability Metrics: Measure the Success of Your UX Read More »
Form analysis is a must if you use web forms on your website or app to collect user data. Understanding how users interact with your forms through website visitor tracking tools helps you optimize them to increase conversions. In this blog post, we will discuss what form analysis is, why it’s important, and how to …
Creating a product is a task that should not be taken lightly. No matter what your product is, it is a lot of work to make it function and turn your idea into something real. But, as challenging as this is, it is only the first step. The next and more important step is to …
7 UX Best Practices for Designing Your Product in 2022 Read More »
Usability testing can make or break your business. You should always put your customers at the top of everything. Pay attention to their needs and wants. If you want to find out what your customers really want, you need to conduct usability testing. Without it, you might develop products that your users don’t even need …
Top 8 Usability Testing Best Practices You Must Know Read More »
Marketing is a very dynamic field, so you should try your best to keep up with every big or minute change as a marketer. In order to get the best results from your marketing efforts, you need to first and foremost know what you’re doing and how well it’s performing. If your marketing campaign’s performance …
After you’re done with usability testing, will you just implement your findings to your products or website? Won’t that be chaotic? Usability testing often helps you uncover several issues that need fixation and too much data that you won’t even know where to start. Also, you need to know what your team members think about …
Not so long ago, if you had a website and you were aiming to optimize it to maximize your conversions, all you needed was Google Analytics. It would give you unending numbers and statistics to wrap your head around and come up with ideas to make your website better and increase your revenue. Things have …
WatchThemLive vs. Smartlook: A Detailed Comparison Read More »
Before starting the usability testing process, it is essential for you to have a solid and meaningful strategy and complete data about your users. Having an organized routine will help you to measure the outcomes. This is important if you need to do this process again or see how your changes affect the usability of …
Three years ago, during my second year in university, on a gloomy day in autumn, after my morning class, I decided to spend an hour or two at a cafe that was located on our campus, have a cup of coffee, and read a couple of pages of a book. “There, I might run into …
How Much Does Usability Testing Cost: A Cost-Effective Solution Read More »
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