Shirin

The Importance of Perceived Value in Converting Customers

Perceived value is an important concept, both in eCommerce and brick-and-mortar stores. It’s not an exaggeration to say customers purchase your products because of your product’s perceived value. Understanding how perceived value works and improving it brings what almost any business wants: revenue! So, you should always consider products’ perceived value in your online shop’s …

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the importance of perceived value in conversion rate optimization

Product Research: 6 Steps to Find the Most Profitable Products

After creating a Shopify store, it’s time to go live with the best possible products and start the work! That’s when you need product research. In a customer-centric marketing strategy, you should consider what products are in demand by the target market. You just can’t afford to invest in something that your market doesn’t want …

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product research

Website Redesign: 10 Crucial Strategies for Great Outcome

Your website serves as your company’s online image and the basis of your digital identity. And if you’re reading this, it means that you’ve just finished an overhaul or updated your product. Whichever the case, a redesign can be a great success, leading to conversion rate improvement — or a complete failure. It may also …

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WatchThemLive

Conversion Rate Optimization Guide: Why Is CRO So Important

Traffic is expensive and Conversion Rate Optimization, or in short CRO, helps you get the most out of it. Whether you are luring organic traffic to your website using interesting content or paying for PPC ads, you are spending. That can be a total waste of time and money if you cannot turn traffic into …

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conversion rate optimization guide

6 Reasons Why You Should Track Website Activity Logging

With more than 1.7 billion available websites it is getting increasingly difficult to compete in today’s digital world. That implies your competitors are virtually certain to have a website that functions similarly to yours. So, how can you ensure that your website is competitive? How can you understand that your internet marketing operations are yielding …

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website activity logging

Shopify Thank You Page: 6 Elements For The Best Design

We usually say thank you to people when they give us something valuable. That’s why great shopkeepers and cashiers thank us when we buy something from them. Because we have given something valuable to them, our time, money, and trust! According to Forbes research, being grateful in the workplace can have positive effects on people …

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shopify thank you page design tips

Key Website UX Metrics That Makes You Stand Out in The Crowd

Developing a website is one thing and maintaining it for the best possible user experience (UX) is another key factor. In today’s competitive business world your UX can act as your competitive advantage, helping you stand out from the crowd. Great user experiences result in your customer satisfaction, and thus, can boost your bottom line. …

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UX Metrics