Tracking product metrics is essential as they can tell you what customers think and feel about your product. You can also find out how much business value the product is creating. Now, you might be asking which metrics you should exactly be tracking? Well, the answer to this question is different for each business depending …
Important Product Metrics Every Business Must Track Read More »
Today, many businesses are using third-party tools to save time and increase efficiency. One of these tools is website heatmap. A heatmap tool can help you collect data more effectively and make more informed decisions. However, not all businesses can afford to pay for these tools, or they may just want to test them first. …
7 Free Heatmap Tools to Track User Activity on Your Website Read More »
Shopify conversion rate optimization is crucial if you own a Shopify store and want to increase sales. It will help you save time and money and understand where to focus your efforts for the best results. But what are some of the best eCommerce conversion rate optimization strategies to get the most out of your …
How To Increase Conversion Rates in Shopify for 2022 Read More »
In this usability testing infographic, you’ll find out all you need to know about this testing method. Here’s what you will learn: What is usability testing? Why is usability testing important? The pros and cons of usability testing Steps of the usability testing process Types of usability testing Usability testing helps you evaluate how user-friendly …
The Only Usability Testing Infographic You Must Keep Read More »
Building a product roadmap helps you stay on track through the path to product success. Developing a product takes a lot of time, and you might need to go beyond the initial idea and come up with new ones along the way. As you develop your product, a roadmap enables you to ensure all the …
Tracking sales funnel metrics is essential as it enables you to identify the leaks in your funnel. Therefore, you’ll be able to optimize your sales funnel more effectively and improve your marketing strategies to boost conversions. However, you need to know which marketing funnel metrics to focus on for the best results. In this blog …
Funnel Metrics: What Is Their Importance in Marketing? Read More »
Wondering what’s compliance gaining in marketing? Remember those times when you received emails from retail stores that tried to convince you to buy? They created a sense of urgency by saying things like, “Hurry! Only two days left for our summer offer” or “Act now and save 20% on any of our products!” Well, that’s …
Compliance Gaining: 11 Secrets to Boost Your CRO Dramatically Read More »
With the stiff competition and Google’s ever-changing algorithm, PPC optimization is a must. If you want to stay on top of your competition, you need to follow the latest PPC strategies. Otherwise, you might fail to generate new leads. Many businesses create paid ads to attract new customers. However, without optimizing their ads, they might …
Sales prospecting is essential if you want to run a successful business. The process helps you identify qualified leads and develop strategies to convert them into paying customers. Prospecting will save you time, money, and resources as you won’t be wasting effort on the wrong sales leads. You ensure every lead you reach out to …
Sales Prospecting: Best Tips and Tools to Boost Revenue Read More »
You should focus on creating customer delight if you want to build a strong, lasting relationship with your customers and maintain business growth. By exceeding your customers’ expectations, make sure they will stay loyal to your business, not leaving you for competitors. These days, customer-centricity is a winning strategy. So, by keeping customer delight in …
Customer Delight: 10 Great Tips for Product Teams Read More »
